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Updated: Sep 05, 2026

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SAP C_TCRM20_70 Exam Overview:

Certification Vendor:SAP
Exam Name:SAP Certified Application Associate - CRM Fundamentals with SAP CRM 7.0
Exam Number:C_TCRM20_70
Certificate Validity Period:Not formally time-limited for older SAP CRM 7.0 certifications (policy varies by SAP certification generation)
Exam Price:USD 500 (varies by country/region)
Related Certifications:SAP Certified Application Associate - CRM (various versions)
SAP Certified Application Associate - SAP Customer Relationship Management
Exam Duration:180 minutes
Passing Score:Approximately 65% (varies by exam version)
Exam Format:Multiple response, Multiple choice
Available Languages:English
Real Exam Qty:80 questions (approximate range 80–90)
Recommended Training:SAP CRM 7.0 Training Courses
Exam Registration:SAP Certification Hub
Exam Way:Online proctored or authorized test center (SAP Certification exam delivery via SAP training platform partners)
Pre Condition:No strict prerequisites required; basic understanding of business processes and SAP navigation recommended.
Official Syllabus URL:https://training.sap.com/certification/

SAP C_TCRM20_70 Exam Syllabus Topics:

SectionObjectives
Topic 1: Marketing Fundamentals- Campaign management
  • 1. Target group definition
    • 2. Campaign execution basics
      Topic 2: Sales and Service Processing- Sales cycle in SAP CRM
      • 1. Order and contract processing
        • 2. Lead and opportunity management
          - Service management
          • 1. Service orders and processing
            • 2. Service requests and complaints
              Topic 3: Interaction Center- Interaction handling
              • 1. Customer interaction processing
                • 2. Channel integration basics
                  Topic 4: Master Data Management- Business partner concept
                  • 1. Relationships and roles
                    • 2. Account and contact management
                      Topic 5: SAP CRM Basics and Architecture- SAP CRM system architecture overview
                      • 1. CRM WebClient UI architecture
                        • 2. CRM middleware and integration concepts

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