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Updated: Aug 11, 2026
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| Certification Vendor: | Oracle |
| Exam Name: | Oracle Eloqua Marketing 2025 Implementation Professional |
| Exam Number: | 1Z0-340-25 |
| Available Languages: | English |
| Real Exam Qty: | 50 |
| Exam Price: | USD $245 |
| Passing Score: | 68% |
| Related Certifications: | Oracle Eloqua Marketing Certified Implementation Professional Oracle Eloqua Marketing Certified Implementation Specialist |
| Certificate Validity Period: | 2 years |
| Exam Duration: | 90 minutes |
| Exam Format: | Multiple Choice, Scenario-based Questions |
| Recommended Training: | Become a Certified Eloqua Implementation Specialist Eloqua Implementation Bootcamp |
| Exam Registration: | Oracle University Pearson VUE |
| Sample Questions: | Oracle 1Z0-340-25 Sample Questions |
| Exam Way: | Online proctored or onsite at Pearson VUE test centers |
| Pre Condition: | No mandatory prerequisites; prior Eloqua implementation experience recommended |
| Official Syllabus URL: | https://education.oracle.com/oracle-eloqua-marketing-2025-implementation-professional/pexam_1Z0-340-25 |
| Section | Weight | Objectives |
|---|---|---|
| Data Management | 20% | - Contact and account data structure - Data import, export and validation - Segmentation and data filtering |
| Campaign and Automation | 20% | - Lead lifecycle management and scoring - Automation rules and workflows - Campaign Canvas and Program Builder |
| Integrations and Advanced Features | 20% | - Web tracking and landing pages - Reporting, analytics and closed-loop reporting - App Cloud and extended capabilities - CRM integration setup and configuration |
| Email Marketing and Deliverability | 20% | - Deliverability best practices and configuration - Email creation and template design - Subscription management and compliance |
| Eloqua Platform Setup and Configuration | 20% | - Global configuration and settings - System administration and security settings - User and role management |
1. How can you measure the success of a program in Oracle Eloqua?
A) By analyzing the open and click-through rates of program emails
B) By monitoring the number of contacts who entered the program
C) By tracking the conversion rate of contacts within the program
D) By evaluating the overall revenue generated by the program
2. What is a decision node in Oracle Eloqua's Program Canvas?
A) A node that places contacts into a specific path based on their behavior
B) A node that sends contacts through a series of steps sequentially
C) A node that represents the starting point of a program flow
D) A node that triggers specific actions when certain conditions are met
3. How can data filters be used in custom reports in Oracle Eloqua?
A) Data filters can only be applied to numerical data fields.
B) Data filters allow users to narrow down the report results based on specific criteria.
C) Data filters enable users to exclude specific data from the report.
D) Data filters can only be applied to pre-defined report templates.
4. Which statement accurately describes the subscription and preference management options available within Eloqua?
A) Eloqua does not offer any subscription or preference management options.
B) Eloqua offers limited subscription and preference management options through third-party integrations.
C) Subscription and preference management options within Eloqua allow marketers to automatically manage subscriber preferences and send targeted communications.
D) Subscription and preference management options in Eloqua can only be accessed by advanced users with a separate subscription.
5. What is the primary purpose of creating users in Oracle Eloqua?
A) To define user groups and their hierarchy within Oracle Eloqua.
B) To customize the appearance of the Oracle Eloqua user interface for each individual user.
C) To import and export user data between Oracle Eloqua and third-party applications.
D) To assign specific roles and permissions to individuals and control their access to features and data within Oracle Eloqua.
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: A | Question # 3 Answer: B | Question # 4 Answer: C | Question # 5 Answer: D |
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